My Path to Web Analytics Nirvana

Apgar Bike Path

Last week, I began my journey to become a Web Analyst. I enrolled in the Web Analytics program at The University of British Columbia. My past experience has taught me that I learn better in a structured environment that can hold me accountable. I’ve done the books, blogs and online tutorials but it just hasn’t sunken into my noggin. I’m confident that with this move (and plunking down some hefty cash), it’ll give me the incentive and motivation to do my best.

I can also apply what I learn to my current job as Web Producer at Cycle World Magazine. I actually found this job after being laid off in April 2010. I was mainly a web designer/front-end developer before I landed here. And, when I was hired, my main responsibilities were content management and some light SEO. But, as my job evolved, I wanted to move forward in my career and learning web analytics seemed to just “click” with me. I’m a big believer that things happen for a reason. In retrospect, this layoff was the best thing that could of ever happen to me.

I’m really excited about my new found career path and will chronicle the highs and lows here on my blog. If you have any questions, comments or suggestions regarding my journey, please feel free to contact me. I’d be happy to talk about my experiences.

Image by glaciernps via Flickr, used under a Creative Commons license.

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